Power of Intention | The Rubin Museum of Art

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To kick off their “Year of Power,” The Rubin Museum of Art had an unusual request. They wanted to reinvent the traditional Tibetan prayer wheel to create a multi-story immersive installation involving their lobby, spiral staircase and a 5th floor gallery. In the lobby we made our re-imagining of a prayer wheel as a custom interactive fabrication allowing guests to input their prayer or ‘intention’. Through spinning a bearing eased disk, guests sent their intentions up the spiral staircase and into the universe. The 5th floor gallery collected these intentions in an immersive 360 degree theater. An amazing project, combining an immersive digital experience with a deeply spiritual ritual. Power to the Zen y’all!

A) Wheel of Intention (custom fabrication)
B) Spiral Staircase Projection Mapping
C) 5th Floor Immersive Theater

 

A) Wheel of Intention
The wheel is a custom fabricated piece where projected prompts display on the top surface. Guest input their intentions using an embedded keyboard. An LED wheel then cues the guest to turn the large light wheel. Intentions travel from the wheel to the projection mapped 5-story spiral atrium staircase.

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B) Spiral Staircase Projection Mapping
In a metaphor for its journey from us up into the wider world, the intention then joins a field of particles and other intentions as it travels up all 5 stories, visible for all to see.

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C) 5th Floor Immersive Theater
To create a sense of scope and impact, as the intentions reach the end of their journey at the top of the museum, on the fifth floor we created a repository of large scale, immersive projections of all the submitted intentions that encircle the viewer as a living record of visitors and their aspirations.

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Credits

Developed and Produced by Potion
Design Director: Brian Bowman
Director of Technology: Cameron Browning
Producer: Lindsey Andon

Developer: Tamar Ziv
Animator: Brian Bowman
Projection Mapping: Edyta Lewicka